Haliya: Where Contemporary Meets Traditional

haliya-editorial-new-york-based-filipino-brand-panubok
Photos from HALIYA by Gigi Bio

In a generation where traditional craftsmanship is threatened by fast fashion and mass production, and designers would often overlook the importance of traditional techniques, it is awe-inspiring to stumble upon brands that still gives importance to indigenous art all while creating collections that complements today’s contemporary trends.

Founded by Stephanie Gancayco in 2017, HALIYA is a New York-based contemporary apparel label collaborating with Indigenous women artisans in the Philippines to bridge ancestral techniques and modern design. Their mission is to promote Indigenous Filipino crafts and cultures while creating jobs and  supporting the passing of traditions and techniques to the next generation by donating a portion of each purchase directly to the Indigenous communities they collaborate with. Handcrafted and made-to-order, they believe in thoughtful consumption and in honoring the work of their maker’s hands. Know more about their “PANUBOK” collection at haliya.co

haliya-editorial-new-york-based-filipino-brand-panubok
Photos from HALIYA by Gigi Bio